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https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec19d417e00fb72ee77e02d/1589673508096/classroomx.png ClassroomX (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec19d417e00fb72ee77e030/1589673508099/SAMSUNG_NEXT_DAY3_0049.jpg ClassroomX (Copy) - Allow us to reintroduce ourselves. The event activation was aimed at training, educating and helping entrepreneurs, founders and developers gain knowledge about the basics of entrepreneurship and product development at selected high profile forums and conferences. A big goal for SamsungNext was to build brand awareness. While everyone knows “Samsung,” not everyone knew we invested in startups through our innovation arm, SamsungNext. Through the event, we sought to increase social media engagement, newsletter sign ups, and other lead generation activity to increase our pipeline in the SaaS seed/early stage startup space. In addition, we also produced content that was later utilized for online campaigns after the event and helped position ourselves as thought-leaders in the startup community. https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec19d417e00fb72ee77e033/1589673508102/SAMSUNG_NEXT_DAY2_0114.jpg ClassroomX (Copy) - Can you hear us now? We were able to promote ClassroomX during Samsung NEXT CIO’s keynote at Web Summit to introduce our company and drive traffic to the booth. We built a space that would attract attention, but that was also easy to understand visually. We showcased and promoted curated group of instructors and thought-leaders for the different sessions and we even had an onsite live podcast studio for interviews. Comprehensive online campaign via social media, blog posts and video content teasing the activation and allowing sign up for classes driven by a message of exclusivity. Our digital strategy consisted of running programmatic online ad campaigns targeting our audience as well as guerrilla marketing through social media channels such as reddit, whatsapp, linkedin, facebook groups, etc. https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec19d417e00fb72ee77e037/1589673508106/SAMSUNG_NEXT_0118.JPG ClassroomX (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec19d417e00fb72ee77e041/5ec19d417e00fb72ee77e044/1589673508114/SAMSUNG_NEXT_0009.JPG ClassroomX (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec19d417e00fb72ee77e041/5ec19d417e00fb72ee77e04a/1589673508123/SAMSUNG_NEXT_0047.JPG ClassroomX (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec19d417e00fb72ee77e041/5ec19d417e00fb72ee77e046/1589673508117/SAMSUNG_NEXT_DAY2_0027.JPG ClassroomX (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec19d417e00fb72ee77e041/5ec19d417e00fb72ee77e042/1589673508109/SAMSUNG_NEXT_DAY2_0077.JPG ClassroomX (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec19d417e00fb72ee77e041/5ec19d417e00fb72ee77e048/1589673508120/SAMSUNG_NEXT_DAY3_0053.JPG ClassroomX (Copy) https://www.carlapvera.com/sxsw-old daily 0.75 2020-05-18 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1ed155dc93e2a8ca493df/1589755856048/logos.png SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1ed155dc93e2a8ca493e2/1589681127733/CAPevOuU8AE4lrJ.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1ed155dc93e2a8ca493e8/1589743198628/CAQaiKEUIAAesxd.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1ed155dc93e2a8ca493eb/1589743221063/CALhaiFUUAA22zz.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1ed155dc93e2a8ca493e5/1589743137831/CAFhEQhW8AAbPW5.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed155dc93e2a8ca493ed/5ec1ed155dc93e2a8ca493f0/1589681517250/CAGJBCWUQAEzRf3.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed155dc93e2a8ca493ed/5ec1ed155dc93e2a8ca493ee/1589681515755/CAPeWGRUcAAGOz5.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed155dc93e2a8ca493ed/5ec1ed155dc93e2a8ca493f6/1589681520745/88480-img.jpg SXSW (Copy) https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed155dc93e2a8ca493ed/5ec1ed155dc93e2a8ca493f4/1589681517288/CAPevOuU8AE4lrJ.jpg SXSW (Copy) https://www.carlapvera.com/mit daily 0.75 2020-05-18 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1f6fe5bddb16cf6e76bd0/1589771333134/500px-MIT_Technology_Review_logo.png MIT Tech Review https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1f4b5aeb4600f45d52c7b/1589771333137/IMG-2498.jpg MIT Tech Review https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1f4915bddb16cf6e71467/1589769363201/IMG-3039.jpg MIT Tech Review https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed17aeb4600f45d4164a/5ec1f5b5789a161a50cdea34/1589771333140/IMG-3024.jpg MIT Tech Review https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed17aeb4600f45d4164a/5ec1f5fe55776437f3776343/1589771333144/IMG-3041.jpg MIT Tech Review https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1ed17aeb4600f45d4164a/5ec1f620f718486a6560f848/1589771333147/IMG-2493.jpg MIT Tech Review https://www.carlapvera.com/dfi daily 0.75 2020-05-19 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec1ff24f718486a65624252/1589772363773/Startup-Festivus-201984-1024x684.jpg Diverse Founders Initiative Startup Festivus GitHub HQ - San Francisco, CA https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec200ac8f0b3f0ad68678a2/1589772637531/maxresdefault.jpg Diverse Founders Initiative Culture Shifting Awards Rosewood Sand Hill Hotel- Menlo Park, CA https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1fc6efeaa194a817ad133/5ec1fe4eaa8738407de473eb/1589773323955/IMG-2649.jpg Diverse Founders Initiative https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1fc6efeaa194a817ad133/5ec1fe4f1eba8512a94a7891/1589773323958/WhatsApp+Image+2020-05-14+at+16.49.27.jpeg Diverse Founders Initiative https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1fc6efeaa194a817ad133/5ec1fe4e9974cb409f1941f2/1589773323960/IMG-2660.jpg Diverse Founders Initiative https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1fc6efeaa194a817ad133/5ec1fe4ec9d64037cca4cda5/1589771930234/maxresdefault.jpg Diverse Founders Initiative https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1fc6efeaa194a817ad133/5ec1fe4ec9d64037cca4cda7/1589771941086/Startup-Festivus-201984-1024x684.jpg Diverse Founders Initiative https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec1fc6efeaa194a817ad133/5ec1fe4ee90088164985a89e/1589773323949/WhatsApp+Image+2020-05-14+at+16.49.27+%281%29.jpeg Diverse Founders Initiative https://www.carlapvera.com/nationswell daily 0.75 2020-05-18 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec20604aa8738407de56f57/1589774193951/logo.gif Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec207baac35107c14f0e8bf/1589774283524/SamsungNext_082118-139.jpg Nationswell Startup Festivus GitHub HQ - San Francisco, CA https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2068a42d7f07cca985e52/1589774035025/1_1--uRavgeTsx2ygrIz0MGw.jpeg Nationswell NEXT Innovation Challenge finalists The Smith - New York, NY https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec2066311a8182eccf19da4/1589773962764/1_1--uRavgeTsx2ygrIz0MGw.jpeg Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec20663eaad296bcfbd4209/1589773925609/Dr7eDeaXgAAZenL.jpg Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec20663feaa194a817c32ab/1589773925986/maxresdefault+%281%29.jpg Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec206635ff2e369e5eabcb2/1589773941108/SamsungNext_082118-61.jpg Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec206635ff2e369e5eabcb1/1589774266517/SamsungNext_082118-139.jpg Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec206632835bc1c34654c5e/1589773938010/SamsungNext_082118-286.jpg Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ec2040b80b6627d6b8303b2/5ec206659974cb409f1a5f54/1589833510448/SamsungNext_082118-403.jpg Nationswell https://www.carlapvera.com/about daily 0.75 2021-02-26 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2df489cc90f48ede6aeb8/1589829457228/DDA4w_HXcAI-hCW.jpg About NEW https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2f64c1ec3b43be0ddc07f/1589836714842/IMG-1816.JPG About NEW - Come fly with me… In my free time, you can find me at Alamo Square with my dog Hudson, cooking with my husband or at the movies watching anything Marvel. I love to travel and discover hidden gems, if you have any recommendations, send them my way! https://www.carlapvera.com/private-events daily 0.75 2020-05-19 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2eab1e47c6c25fc7e7896/1589847440662/WS_201811_SamsungEvent-117.jpg See all Private Events ConnectX https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2ea1bd2cabb3de5693874/1589847471194/CvFFj81WEAA5811.jpg See all Private Events Techstars Foundercon https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2ea4f95f93205d6ccd163/1589847444455/Bo7w_39IgAA28ha.jpeg See all Private Events Google x UP Global https://www.carlapvera.com/activations daily 0.75 2020-05-19 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2f0aaa31297055308b901/1589847517883/SAMSUNG_NEXT_0118.JPG See all Activations ClassroomX https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2f17b68652471c23857d1/1589847541830/20181107_161210.jpg See all Activations Samsung Developer Conference https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2f15786e2925c9fbe0e3a/1589847529153/WhatsApp+Image+2020-05-14+at+16.20.58+%281%29.jpeg See all Activations CES https://www.carlapvera.com/partnerships daily 0.75 2020-05-19 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2eed5b38d6301792fb357/1589846672206/IMG-3044.jpg See all Partnerships MIT Technology Review https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2ee9fe4a7e92944b69cd5/1589846683493/maxresdefault.jpg See all Partnerships Diverse Founders Initiative https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2ef55a170291f46af2990/1589846700084/1_1--uRavgeTsx2ygrIz0MGw.jpeg See all Partnerships Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ec2f01d7dc1e7012d16a826/1589846650790/CAPeWGRUcAAGOz5.jpg See all Partnerships SXSW https://www.carlapvera.com/portfolio-3 daily 0.75 2020-05-15 https://www.carlapvera.com/portfolio-3/project-four-x4xrw monthly 0.5 2019-07-10 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ebebe7954fca11e98040b34/1562685778309/20140301_Trade-151_0124-copy.jpg Portfolio 3 - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ebebe7954fca11e98040b3b/1562685784138/20140301_Trade-151_0124-copy.jpg Portfolio 3 - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ebebe7954fca11e98040b41/1562685778309/20140301_Trade-151_0124-copy.jpg Portfolio 3 - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. 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Kauffman Foundation https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2de/5ebebf69d7e66c789fe6c2e9/1562692160933/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Kauffman Foundation https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2de/5ebebf69d7e66c789fe6c2e7/1562692160938/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Kauffman Foundation https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2de/5ebebf69d7e66c789fe6c2e1/1562692160943/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Kauffman Foundation https://www.carlapvera.com/partnerships-sponsorship-1/nationswell monthly 0.5 2020-05-15 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2a2/5ebebf69d7e66c789fe6c2a6/1562691975406/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2a2/5ebebf69d7e66c789fe6c2ac/1562691975414/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2a2/5ebebf69d7e66c789fe6c2a3/1562691975418/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2a2/5ebebf69d7e66c789fe6c2ae/1562691975422/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2a2/5ebebf69d7e66c789fe6c2aa/1562691975426/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Nationswell https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebebf69d7e66c789fe6c2a2/5ebebf69d7e66c789fe6c2a8/1562691975431/20140301_Trade-151_0124-copy.jpg Partnerships & Sponsorship - Nationswell https://www.carlapvera.com/global-summits daily 0.75 2020-05-15 https://www.carlapvera.com/global-summits/project-one-783nl monthly 0.5 2019-07-09 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92c8/5ebec042365bc34d36ef92d1/1562691975406/20140301_Trade-151_0124-copy.jpg Global Summits - Project One https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92c8/5ebec042365bc34d36ef92c9/1562691975414/20140301_Trade-151_0124-copy.jpg Global Summits - Project One https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92c8/5ebec042365bc34d36ef92cb/1562691975418/20140301_Trade-151_0124-copy.jpg Global Summits - Project One https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92c8/5ebec042365bc34d36ef92cd/1562691975422/20140301_Trade-151_0124-copy.jpg Global Summits - Project One https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92c8/5ebec042365bc34d36ef92d3/1562691975426/20140301_Trade-151_0124-copy.jpg Global Summits - Project One https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92c8/5ebec042365bc34d36ef92cf/1562691975431/20140301_Trade-151_0124-copy.jpg Global Summits - Project One https://www.carlapvera.com/global-summits/project-two-mxa44 monthly 0.5 2020-01-29 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92e4/5ebec042365bc34d36ef92ed/1562691975406/20140301_Trade-151_0124-copy.jpg Global Summits - Project Two https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92e4/5ebec042365bc34d36ef92e5/1562691975414/20140301_Trade-151_0124-copy.jpg Global Summits - Project Two https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92e4/5ebec042365bc34d36ef92e7/1562691975418/20140301_Trade-151_0124-copy.jpg Global Summits - Project Two https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92e4/5ebec042365bc34d36ef92e9/1562691975422/20140301_Trade-151_0124-copy.jpg Global Summits - Project Two https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92e4/5ebec042365bc34d36ef92ef/1562691975426/20140301_Trade-151_0124-copy.jpg Global Summits - Project Two https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef92e4/5ebec042365bc34d36ef92eb/1562691975431/20140301_Trade-151_0124-copy.jpg Global Summits - Project Two https://www.carlapvera.com/global-summits/project-five-79bdt monthly 0.5 2020-01-29 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef9342/1562692160919/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef9340/1562692160913/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef933a/1562692160923/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef9344/1562692160929/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef9346/1562692160933/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef933e/1562692160938/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/5ebec042365bc34d36ef9339/5ebec042365bc34d36ef933c/1562692160943/20140301_Trade-151_0124-copy.jpg Global Summits - Project Five https://www.carlapvera.com/global-summits/project-four-y8d6s monthly 0.5 2020-01-29 https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ebec042365bc34d36ef9323/1562685778309/20140301_Trade-151_0124-copy.jpg Global Summits - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ebec042365bc34d36ef9326/1562685784138/20140301_Trade-151_0124-copy.jpg Global Summits - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5ebe029e176d5769c4a16aac/t/5ebec042365bc34d36ef9329/1562685778309/20140301_Trade-151_0124-copy.jpg Global Summits - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. 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